Miami's vibrant economy, coupled with its status as a global hub for luxury and finance, makes it an ideal place to turn your unwanted gold jewelry into cash. With gold prices hovering at record highs in 2026—often exceeding $2,500 per ounce—many residents are discovering the value hidden in their drawers, from heirloom necklaces to broken chains. Whether you're decluttering after a move, funding a dream vacation, or simply capitalizing on market trends, selling gold can be a smart financial move. But navigating the options requires caution to ensure you get the best deal without falling prey to lowball offers or shady practices.
The city offers a mix of established pawn shops, specialized jewelers, and high-end buyers who prioritize transparency and fair valuations. Among these, Vivid Diamonds stands out as a premier destination, blending decades of expertise in diamonds and fine jewelry with competitive payouts for gold items. Located in the heart of downtown Miami, they provide personalized evaluations that go beyond mere weight, considering craftsmanship and market desirability to maximize your return. This guide dives deep into the top-rated buyers, drawing from customer reviews, industry insights, and local expertise to help you make an informed choice.
Why Sell Gold Jewelry in Miami?
Miami's unique position as a melting pot of cultures and wealth influences its gold market profoundly. The city's large Latin American community often values gold as a traditional store of wealth, leading to a robust secondary market for buying and selling. Add in tourists flocking to areas like South Beach and Brickell, and you have a dynamic environment where demand for gold remains steady. According to recent data from the World Gold Council, global gold demand surged by 5% in 2025, driven by economic uncertainty and inflation hedges, which has trickled down to local buyers offering better rates.
Selling locally also beats online platforms in many ways. You sell gold jewelry miami to avoid shipping risks, get immediate payments, and can negotiate face-to-face. Plus, Miami's buyers often factor in the item's design or brand—think Cartier or Tiffany pieces—that could fetch premiums over scrap value. However, not all buyers are equal. Some focus solely on melt value, while others appraise for resale potential. Understanding karat purity (10k, 14k, 18k, etc.), weight, and current spot prices is key. Tools like the Kitco app can give you real-time quotes, empowering you during negotiations.
Key Factors to Consider When Choosing a Gold Buyer
Before heading out, arm yourself with knowledge to spot the best buyers. First, reputation matters immensely. Look for businesses with high ratings on platforms like Google Reviews or Trustpilot, ideally 4.5 stars or above with hundreds of testimonials. Transparency in the process—such as weighing and testing gold in front of you—builds trust and prevents underpayment.
Payout rates are crucial; aim for 80-95% of the spot price for pure gold, though this varies by condition and type. Designer or antique pieces might command more. Security is another factor: Choose buyers with secure premises, insurance, and clear policies on data privacy. Finally, consider convenience—locations, hours, and whether they offer appointments or walk-ins. Avoid places pressuring for quick sales or those without proper licensing from the Florida Department of Agriculture and Consumer Services.
Top-Rated Gold Jewelry Buyers in Miami
Based on aggregated reviews from Yelp, Google, and Reddit discussions up to early 2026, here are the standout buyers. We've prioritized those with consistent high ratings, fair practices, and customer praise for honesty. Note that rates fluctuate daily, so call ahead for quotes.
- Vivid Diamonds Address: 169 East Flagler Street, Suite 905, Miami, FL 33131 Rating: 4.9/5 (based on 150+ reviews) Vivid Diamonds excels in buying luxury gold jewelry, often incorporating diamond accents into their valuations for higher payouts. Founded by industry veterans Alon Ruschin and Arthur Samuels, they bring global expertise from South Africa to Miami, specializing in heirlooms and designer pieces. Customers rave about their no-pressure evaluations, where experts explain every step, from X-ray testing for purity to market analysis. One reviewer noted, "They paid 20% more than a pawn shop for my gold bracelet because they recognized its vintage craftsmanship." They offer free worldwide shipping for evaluations if you're not local, plus 14-day returns on purchases. Ideal for high-end sellers seeking white-glove service. Contact: (305) 722-2753.
- Diamond Banc Addresses: Coral Gables (Downtown) and Aventura Rating: 4.8/5 (200+ reviews) With offices in Coral Gables and Aventura, Diamond Banc stands out for its dual options: outright sales or jewelry equity loans, allowing you to borrow against your gold without losing ownership. They buy everything from scrap gold to bullion and designer items like Van Cleef & Arpels, evaluating beyond weight for style and condition. Director David Fernandez, with 15+ years in fine jewelry, provides bilingual service, making it accessible for Miami's diverse population. The process is swift—under 40 minutes in-office—with immediate wire transfers. Reviewers highlight their transparency: "They tested my gold chain right there and explained the premium for the brand." Partnerships with major refiners ensure top-dollar offers. Great for those in suburbs like Coconut Grove or Bal Harbour.
- Renee De Paris Jewelry Address: Miami Beach (specific location via their site) Rating: 4.7/5 (120 reviews) Focused on Miami Beach's luxury scene, Renee De Paris offers seamless transactions with same-day payments. They appraise gold based on weight, purity, and spot price, often beating competitors for high-karat items. No appointments needed—just walk in with your pieces for a free evaluation using advanced equipment. Tips from their blog emphasize local selling to avoid online hassles. A customer shared, "Sold my old gold rings here; fair price and quick cash." They're particularly strong in areas like South Beach, where convenience is key.
- CRM Jewelers Address: Downtown Miami Rating: 4.6/5 (180 reviews) As a 5-star rated buyer, CRM specializes in gold chains, coins, and bars, offering competitive rates for both scrap and resale-worthy items. Their process includes on-site weighing and purity testing, with payouts up to 95% of spot for pure gold. Reviewers appreciate the no-haggle approach: "Best place to sell gold—honest and fast." They also buy silver, making them versatile.
Additional mentions include Miami Mint in Pinecrest for coins and Gables Pawn in Coral Gables for quick deals, both averaging 4.5 stars.
How to Prepare and Sell Your Gold Jewelry
Preparation maximizes your payout. Clean your items gently with soap and water—avoid harsh chemicals. Gather any certificates or original packaging for designer pieces. Research current gold prices via sites like GoldPrice.org.
The selling process typically involves: 1) Visiting the buyer; 2) Evaluation (weighing, acid/X-ray testing); 3) Offer based on calculations; 4) Negotiation if needed; 5) Payment. Bring ID for compliance. If mailing (like with Diamond Banc), use insured shipping.
Tips: Get multiple quotes, sell during price peaks, and avoid peak hours for better service. For taxes, sales over $1,000 may require reporting—consult a pro.

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